摘要
物流产业中的活动主要是依靠物流网络来实现的,同时,物流产业的竞争又体现在物流企业的定价策略上。本文运用博弈论原理和方法,结合我国具体环境,建立了物流产业中非差异性的物流网络定价模型。在此基础上,对非差异性物流网络定价从经济学的角度进行了深入分析。最后,从政府的角度对物流产业的非差异性定价提出了建设性的建议。
The activities of logistics industry have been carried out by logistics network. At the same time, the competition in logistics industries has been embodied in the pricing strategy of logistics enterprises. Combining the concrete circumstance of our country, a non-difference fixed price model has been erected by introducing game theory principle and method. On this base, pricing strategy of logistics network has been analyzed from the view of economic. At last, a constructive suggestion is made for non difference fixed pricing of the government.
出处
《交通运输工程与信息学报》
2006年第2期6-9,60,共5页
Journal of Transportation Engineering and Information
关键词
博弈论
物流产业
非差异性定价
Game theory, logistics industry, non difference fixed pricing
