摘要
新企业是创业者个体行为的延续,创业者的心理特征影响新企业的行为和绩效。本文选择创业者两个重要的心理特征——自信和乐观为研究对象,考察了自信、乐观对企业绩效的影响以及影响路径。本文以创业导向为中介变量构建研究模型,并通过随机抽样的方式收集了145家技术型新企业的数据进行实证检验。实证研究发现,乐观和自信通过影响风险承担,间接正向影响企业绩效;乐观对企业绩效存在直接正向影响;创业导向的三个维度(创新、超前行动和风险承担)都正向影响新企业的绩效。
With the progress in entrepreneurship research entrepreneurial cognition becomes a main perspective for understanding entrepreneurship. As important cognitive characteristics confidence and optimism are paid much attention by scholars in the research field of entrepreneurship. To date the related studies mainly focus on the effect of confidence and optimism on entrepreneurs＇ behaviors and performance before new ventures are founded. But there is a research gap about how the confidence and optimism influence new ventures＇ performance. Compared with the established firms, new ventures are lack of internal management regulations and face the liability of newness. The behaviors and decision-makings of new ventures are based on the entrepreneurs＇ experience and judgment instead of systematic analysis and formal rules. So the confidence and optimism of entrepreneurs can play an important role in new ventures＇ behaviors, decision-makings and performance. In the context of new ventures the confidence and optimism may be two-edged swords. On the one hand the confidence and optimism can make entrepreneurs respond to the dynamical environment more quickly and keep pace with the new opportunities. On the other hand confidence and optimism might result in the non-relational and wrong decision-makings by underestimating or ignoring the risk. This paper investigates effect of confidence and optimism on performance of new ventures and the path by which confidence and optimism influence the performance. The paper chooses entrepreneurial orientation （EO） as the mediator to develop a research model and provides related hypothesis. The study selects the technology ventures as the research sample to do an empirical study. It gets 145 samples with complete information from 9 Tianjin high technology incubators in 2009 and all the samples have established for less than 5 years. The empirical study gets some important results. Firstly confidence and optimism can positively influence the performance of new ventures through ris
出处
《经济管理》
CSSCI
北大核心
2012年第1期83-93,共11页
Business and Management Journal ( BMJ )
基金
国家自然科学基金重点项目"新企业创业机理与成长模式研究"(70732004)
国家自然科学基金项目"创业者认知
创业学习及知识利用研究"(71072102)
教育部人文社科青年基金项目"创业者认知偏误与新企业成长研究"(09YJC630131)
关键词
自信
乐观
新企业
创业导向
创业者
confidence
optimism
new ventures
entrepreneurial orientation
entrepreneur
